Lecture 3 Modernism in design
Anti-historicism (not looking back)
Truth to materialism – no need to disguise things
Form follows function
technology
internationalism
Bauhaus cultury (form follows function)
Ornament is crime Adolf loos (1908)
Basic Knife fork etc.
Bauhaus main site of moderist design
Brought in san serifs
Bauhaus shut down by nazis
Modernist design, things being mass produced, New materials being used
Internationalism
A language of design understandable by any one
Hary beck London underfround map 1933
Simple not accurate but easy to follow
Herbert vayers sans serif type
1932 times new roamd
fraktur font 1930’s
modern is not neutral is suggest novelty and improvement
FORM FOLLOWS FUNCTION
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